{"product_id":"amika-big-hit-volumising-shampoo-275ml","title":"Amika Big Hit Volumising Shampoo 275ml","description":"\u003cp\u003e\u003cspan\u003eHit the high notes with Big Hit, a volumizing shampoo that instantly boosts volume that lasts all day* with weightless moisture that'll send limp, lifeless hair home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003ewho it's for\u003cbr\u003efine-medium hair types (1-3a)\u003c\/p\u003e\n\u003cp\u003ewhy it's special\u003cbr\u003ethis volume deserves an encore. big hit shampoo is packed with volume-enhancing ingredients to turn up the volume without drying or weighing hair down-in fact, big hit helps to add + retain moisture into strands for volume without the compromise. the main act? an instant boost of volume that lasts all day.\u003c\/p\u003e\n\u003cp\u003evolume that packs a performance: clinically proven for 2.3x more volume**\u003cbr\u003eiconic volume, the amika way: infused with caffeine to energize flat strands + send limp hair home.\u003cbr\u003esoft, touchable strands are IT: boosts volume without compromising on (weightless!) hydration thanks to moisturizing glycerin.\u003cbr\u003e**clinically tested when using big hit shampoo + conditioner together as a system.\u003c\/p\u003e\n\u003cp\u003eALL of our shampoo's + conditioners are now clinically proven to be safe for color treated hair * **\u003c\/p\u003e\n\u003cp\u003e*clinically proven\u003cbr\u003e**clinically tested when used as a system (our shampoos were tested as a system with its corresponding conditioner.)\u003c\/p\u003e","brand":"Amika","offers":[{"title":"Default Title","offer_id":50850687975764,"sku":"BH275","price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0907\/5055\/0356\/files\/IMG_4621.jpg?v=1732535878","url":"https:\/\/www.luminouseditcosmetics.com\/products\/amika-big-hit-volumising-shampoo-275ml","provider":"Luminous Edit Cosmetics","version":"1.0","type":"link"}